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Prism's Eugene Diaz Named Among NJBiz 2014 Power 50
Ranking Recognizes Most Influential People in N.J. Commercial Real Estate

BLOOMFIELD, N.J., Dec. 8, 2014 - Eugene Diaz, founder and principal of Prism Capital Partners, LLC in Bloomfield, has been named among the NJBIZ 2014 Power 50. The publication's annual ranking recognizes the most influential people in the New Jersey commercial real estate industry.

Focused solely on the New Jersey regional market, Prism is both an active investor - buying income producing assets and undervalued properties - and a multi-faceted developer - implementing development and redevelopment opportunities utilizing its full in-house capabilities. The privately held owner/operator has orchestrated the repositioning of an impressive list of New Jersey properties and projects since its founding in 2002. Diaz and Prism's Edwin Cohen, principal partner, have spearheaded the company's progress.

"By seeking opportunities in asset classes as broad as multi-family rental, 'for-sale' residential, and office and industrial properties, we have been able to find opportunities to succeed through all market cycles," Diaz said. "It is particularly gratifying to be recognized at a time when the New Jersey market is gaining momentum. We are proud to be considered among the industry leaders working to position the state for a bright future."

Diaz's focus, experience, service and vision have enabled Prism to gain a foothold and stay relevant as a small regional player in a competitive industry where capital and investment opportunities flow much more easily to large private enterprises and public institutions. The Prism team has and continues to identify opportunities, raise capital, refinance properties, and buy and develop some of New Jersey's most exciting real estate ventures.

This includes the firm's Parkway Lofts, an industrial-to-multifamily conversion of a century-old former General Electric facility in Bloomfield, which was completed in late 2013 and recently reached 50 percent occupancy. Similarly, the firm is gearing up to launch construction for Phase I of Edison Village on Main Street in downtown West Orange. That $230 million project centers on the industrial-to-residential transformation of the historic Thomas Edison Invention Factory and Commerce Center.

Prism's flagship office properties include the 800,000-square-foot Princeton Pike Corporate Center in Lawrenceville, which it acquired in 2013, and the 380,000-square-foot BroadAcres Office Park in Bloomfield. Other notable office successes include 399 Jefferson Road, which the firm acquired and subsequently fully leased on a long-term basis to Pinnacle foods and EBI, LLC, a subsidiary of Biomet Spine & Bone Healing Technologies.

Diaz credits the intangibles - with integrity, honesty and discipline among them - and a great deal of hard work by the company's passionate, talented professionals at every level for Prism's success.

Media Contact: Evelyn Weiss Francisco / (201) 796-7788 /